Workshop: Develpoing Your Brand, Marketing Message and Plan


Saturday, November 19, 2016 - Sunday, November 20, 2016
10:00 am - 4:30 pm


Building a brand is about developing your message and creating a marketing plan that will effectively communicate your ideas. Participants will gain a knowledge through an overview of marketing techniques including feasibility analysis and use of contemporary media.

Topics include: Strategies for building your brand identity, contemporary marketing tools and practices, investigation of market landscapes, evaluation the use of traditional and new media platforms and contemporary consumer behaviors.

Saturday and Sunday November 19 and 20, 10:00 am – 4:30pm
Fee: $360

Event Location and Ticket Information

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Westchester Community College Center For The Arts
196 Central Ave
White Plains, NY
Handicap Accessible? Yes

Date: Saturday, November 19, 2016 - Sunday, November 20, 2016
Times: 10:00 am - 4:30 pm

Ticket pricing:

Presenter Phone: 914-606-7500
Presenter Website:

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