Social Media Measurement and ROI

Social Media Measurement and ROI
Adults: Ages 18+

This course will provide students with an in-depth, hands-on exploration of current trends and tools including quantitative and qualitative measurement methodologies for social media. Students will learn to communicate return on investment (ROI) of social media to a non-expert audience. Students will develop skills to analyze how the performance of the social media strategy directly impacts the strategic priorities and mission/goals of their organization.  

CE-COMP 2225PE, Take this class individually from the certificate for $170.
Th, Mar. 21-Apr. 4, 6:00-9:00 pm.  

To register call 914-606-7300 or email peekskill@sunywcc.edu