Social Media Measurement and ROI – Remote

This course is part of our Social Media Specialist Certificate but can be taken independently.

Social Media Measurement and ROI – Remote
Adults: Ages 18+

This course will provide students with an in-depth, hands-on exploration of current trends and tools including quantitative and qualitative measurement methodologies for social media. Students will learn to communicate return on investment (ROI) of social media to a non-expert audience. Students will develop skills to analyze how the performance of the social media strategy directly impacts the strategic priorities and mission/goals of their organization.  

CE-COMP 2225PE, 3 Thurs., Mar. 23-Apr. 6, 6:00-9:00 pm, $164.  

To register call 914-606-7300 or email [email protected]