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GDC & ArtsW Bring Public Art to 50 Main Street White Plains.

Rendering of monumental sculpture to be installed at 50 Main Street

Rendering of monumental sculpture to be installed at 50 Main Street

GDC, ArtsWestchester Partnering to Bring Monumental Sculpture to 50 Main Street

WHITE PLAINS, NY (February 2021) – 50 Main Street — one of Westchester’s most prominent business addresses — will soon be home to a monumental sculpture to be installed under the arches of the 15-story office tower owned and managed by Ginsburg Development Companies (GDC).

Titled Fragments of Something Bigger, the sculpture will measure 17.7 feet in height and be made of polished stainless steel which was selected for its ability to reflect light. The sculpture, which is currently being fabricated, will be set on a pedestal and surrounded by seating, all made from polished stainless steel. Installation is scheduled for this spring.

The sculpture is the work of Bulgarian sculptor Georgi Minchev, who was selected through a competitive, international, open call process managed by ArtsWestchester. Artists were invited to submit proposals for the site, and GDC and ArtsWestchester received submissions from 36 highly qualified sculptors. Three artists were designated as finalists and awarded an honorarium. Each finalist produced a scaled model of their proposal. In addition to Minchev, the other two finalists were David Provan of Cold Spring and Piero Manrique of Mamaroneck.

“We are delighted to partner with ArtsWestchester in bringing exciting public artwork to our development in downtown White Plains. This remarkable sculpture is yet another example of our ongoing commitment to showcasing world-class artwork at our commercial and residential developments,” said GDC Principal Martin Ginsburg.

“ArtsWestchester applauds Martin Ginsburg for his appreciation of the important role that public art plays in creating vibrant environments that energize and inspire the places where we live and work,” said ArtsWestchester CEO Janet Langsam. “Our vision for White Plains is an exciting urban center where significant works of contemporary art punctuate the landscape and the built environment,” she added.

Last year, GDC and ArtsWestchester unveiled the work of nine artists from the greater Westchester area as part of GDC’s investment in its art collection for 50 Main Street. The unveiling was part of a Grand Opening of the first phase of GDC’s reinvention of the 50 Main Street office building which includes a new mezzanine amenity level. A key feature of the new common space is a contemporary art collection curated by ArtsWestchester that features numerous Hudson Valley artists.

Located at the gateway to downtown White Plains, 50 Main Street is a key component of GDC’s transformation of the former Westchester Financial Center into City Square, a new mixed-use center. In addition to the modernization of 50 Main Street, the project includes the transformation of the 1 Martine Avenue office building into 188 luxury rental apartments, new restaurant and retail space along Main Street and the creation of City Square Park, a private open space on the roof deck of the parking garage that connects all buildings and features fountains, waterfalls, walking paths, a putting green and outdoor dining on a one acre beautifully landscaped space. The focus on artwork will be carried throughout the entire project.

GDC is nearing completion of the newly renovated and redesigned lobby which will feature the same level of high-end finishes and artwork as the amenity mezzanine. The City Square Park has been completed and the luxury apartments at 1 Martine will be opening this spring.

About Ginsburg Development Companies

Founded in 1964 by principal Martin Ginsburg, Ginsburg Development Companies (GDC) is a premier residential developer in the northern suburbs of New York City. With 50 years of experience and market leadership, GDC has built many of the region’s most successful and prestigious luxury developments, many with a Hudson River and/or transit-friendly focus, including Harbors at Haverstraw, Livingston Ridge in Dobbs Ferry, Ichabod’s Landing in Sleepy Hollow, Mystic Pointe in Ossining, Marbury Corners in Pelham and Christie Place in Scarsdale.  GDC’s developments have won numerous design and community planning awards. In addition, GDC owns and manages a portfolio of commercial properties, located primarily in Westchester County, NY.

About ArtsWestchester

ArtsWestchester began in 1965 as a conversation among arts advocates and volunteers in a living room and has grown into is New York State’s largest private, not-for-profit cultural service organization. Its mission is to provide leadership, vision, and support to ensure the availability, accessibility and diversity of the arts in Westchester County. Its programs and services enrich the lives of everyone in Westchester County. ArtsWestchester helps fund concerts, exhibitions and plays through grants; brings artists into schools and community centers; advocates for the arts; and builds audiences through diverse marketing initiatives.

Dean Bender
Thompson & Bender
(914) 762-1900