Create A Social Media Crisis Management Plan

This is an online class.

On social media, things can move blazingly fast. Sometimes, a PR crisis that seems to come out of nowhere. Your best chance to make it through a social media crisis is to prepare ahead of time. Have a solid plan, a list of key stakeholders and responsibilities, and a clear chain of command. This course looks at methods for spotting potential issues as they emerge and how to shut a problem down in the early stages. The course also will show the students what to do if you end up with a full-blown social media crisis management situation on your hands. Examples, handouts, and templates will be provided.
CE-COMP 2226PE, 2 Thurs., Apr. 29-May 6, 2021, 6:00-9:00 pm, $100. #90496

**This course is part of the NEW! Social Media Specialist Certificate-60 Hrs but can be taken independently. All interested students should contact the Director, Dr. Sherry Mayo at sherry.mayo@sunywcc.edu or 914-606-7385.**