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Branding D.I.Y. Workshop at The Bott Shoppe

We have streamlined this workshop in order to make it DONATION ONLY!!!

You MUST register to save your spot! Walk-ins are welcome but priority will be given to registered participants.

Are you just starting your small business and have a small branding budget to go along with it? There is a way to D.I.Y. until you can hire the professionals!

In this workshop, we show you the basics of formulating your brand story, tricks-of-the-trade and a few insider tactics to make a stunning design on your own. There is much more to a brand than a logo!

Learn how to find your brand’s voice then use free and low-cost tools to create branding elements for consistency and quality representation of your brand.


Why attend?
— Learn the steps to focus your brand and how to bring it to life.
— Pick up useful tips and tricks on how to use FREE and low-cost tools to create graphics and content for your marketing efforts.
— We will also touch upon best use of different marketing channels for your business.
— Learn how to customize graphics for social media campaigns.

This workshop will also include:
— In-Person Networking
— Intimate Class Size
— Discounts on Other Workshops
— Q&A at the end of class, so have your questions ready!
— Light refreshments provided

Who should attend?
Those that have a working business or starting one. This is more for beginners but there are useful tips for those that have been using social media as the technology is ever-changing.

$25/pp (insider pricing for being our fan) paid in cash at store. Reservations are required.


FACEBOOK INVITE: https://www.facebook.com/events/1051491094933910/

The Bott Shoppe is a graphic designer-owned and operated art gallery and gift store in Mamaroneck, NY founded in 2015.
To learn more go to: Bottandco.com/bottshoppe

With almost 20 years of professional experience, Laura Saravia Bott has worked for the likes of Madison Square Garden, Time Warner and many global brands.

After leaving the corporate life about 2 years ago, started her own boutique graphic design and marketing studio in Bushwick, Brooklyn. Bott &Co.’s client list ranges from well-known commercial brands (Ray Ban, Mikimoto and Michael Kors), advertising agencies (Publicis, McCann and Ogilvy), media giants (BBC Worldwide, Tidal, Time Inc. and CBS), PR firms (Devries and Ruder Finn) to the tiniest start-ups and personal event services like weddings, baby showers and bar mitzvahs.

Now, with a growing graphic design business, she found a great space near the Mamaroneck Metro-North train station to add a storefront component to diversify her company’s offerings.


Deadline 7/27/2016
Contact Name Laura Saravia Bott
Contact Email bottshoppe@gmail.com
Website https://www.eventbrite.com/e/branding-diy-workshop-at-the-bott-shoppe-tickets-26448266477

Grant Writer Available

Professional dancer/ choreographer/ Teaching Artist available to provide grant writing and funding research to other artists.  Very successful track record in obtaining small to mid-size grants from government,  corporate and private funders.  Fees negotiable.  Contact Andrea Elam, aelam@hotmail.com,  914-393-5751.


Is Project Ongoing? yes
Contact Name Andrea Elam
Contact Email aelam@hotmail.com

Calling All Folk Artists and Folk Arts Professionals: Professional Development Workshop

ArtsWestchester’s Folk Arts Program invite you to join us, along with will with Eileen Condon, New York Folklore Society Representative for a


New York Folklore Society Mentoring and Professional Development monetary awards are there for you—all year round on a rolling deadline.

The New York Folklore Society (www.nyfolklore.org) offers many forms of service to traditional artists in New York State, but one of the most immediately gratifying opportunities is its longstanding Mentoring and Professional Development awards program.  M&PD awards are the fast track for folk artists to get the funding to take their own artistic practices to the next level by working with a mentor.  Whatever genre of folk art you practice—textiles, dance, instrumental music, drumming, singing, farming—New York Folklore Society can support your passing this art form on to a serious student, or learning more yourself from an esteemed elder / mentor in your tradition.  And since half of what runs the vehicle we call folk arts is administrative skill—artists practicing the best self-management strategies, and nonprofit arts workers building better business know-how—that part of our work is covered as well.

Decide what you need to learn in folk arts or folk arts management—who will teach you, what conference would benefit you the most—contact Eileen to talk it through, fill out a concise grant application, and NYFS will do its best to make your mentorship or professional development experience happen within a very short turnaround (typically 1 or 2 months from application date).

When: Monday, November 16, 2015 5:30pm – 7:30pm
Where:  ArtsWestchester, Main Gallery
31 Mamaroneck Avenue
White Plains, NY 1060
Click here to RSVP 



EILEEN CONDON, NYFS New York City Regional Representative holds a PhD in Folklore from the University of Newfoundland and is a resident of Queens, NY. Prior to her appointment as New York City Regional Representative, Eileen served as the Acquisitions Editor for Voices: The Journal of New York Folklore, (2008–2012). Eileen Condon is the primary contact person for New York metropolitan area requests for Mentoring and Professional Development exchanges. She is available to speak to your group regarding Mentoring and Professional Development guidelines and the application process. For further information, contact her at econdon@ctmd.org or (347) 205-0053. For program specifics, visit the Mentoring and Professional Development Program pages.


Is Project Ongoing? yes
Deadline 12/31/2015
Contact Name Eilleen Condon
Contact Email econdon@ctmd.org
Website http://www.nyfolklore.org/progs/mentor.html